The brief
As the world of psychedelics continues to expand and accelerate, pioneering brand Spinoza approached ReWild to provide brand strategy as well as visual identity and key messaging guidance as they prepare for a capital raise and launch of a new product offering across Europe, including retreats, experiences and physical products.
The outcome
Supporting the founding team and CMO, ReWild provided guidance around product portfolio structure, marketing orientation, audience segmentation, personas, brand DNA, messaging and comms framework and the overall brand promise of ‘The Natural Source of Transformation’.
"Dave was instrumental in building the foundational pillars of our brand, which continue to support us today. Collaborating with him was an absolute joy."
Niek Schreurs
Chief Marketing Officer, SPinoza